A Study on the Factors of the Continuance Intention for Social Media: Perspectives of Theory of Reasoned Action
碩士 === 東海大學 === 國際貿易學系 === 102 === The fast growing Internet has prompted the rise of social media. People can break the area boundaries by using Internet to find partners at a lower cost. This study explore factors that affect users in continue using social media. Such factors include network effec...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2014
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| Online Access: | http://ndltd.ncl.edu.tw/handle/sr3j4x |