Predicting Behavioral Intentions of Taking Mobile Banking - Integration of Technology Acceptance Model and Personalities

碩士 === 東海大學 === 國際貿易學系 === 102 === Mobile banking, which combines with informative technologies and financial services, provides more convenience to customers. As developing rapidly in recent years, the network becomes a cornerstone of the mobile banking application. When the scale of the personal f...

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Bibliographic Details
Main Authors: Yi-Hsin Lin, 林奕馨
Other Authors: Kuo-Hsiung Chang
Format: Others
Language:zh-TW
Published: 2014
Online Access:http://ndltd.ncl.edu.tw/handle/pz49t4