The Relationship Quality, Purchase Intentions, PurchaseBehavior in Taiwan’s Pharmaceuticals Companies:From Medication Convenience

碩士 === 中國文化大學 === 國際企業管理學系碩士在職專班 === 102 === The main purpose of this study is to discuss the influence of the relation quality to the customer loyalty in Taiwan pharmaceuticals industry. For emphasize the important of the relationship between company and customer with the influence of the medicatio...

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Bibliographic Details
Main Authors: CHIU, HUAI-HSUAN, 邱懷萱
Other Authors: 吳錦錩
Format: Others
Language:zh-TW
Published: 2014
Online Access:http://ndltd.ncl.edu.tw/handle/68309915429797829736