Exploring the differential effect of reading performance between Tablet PC and paper by eye tracking method

碩士 === 中國文化大學 === 資訊傳播學系 === 102 === This study attempts to depart from different perspectives of media ecology. In the past, many social scientists have found out that usages of different media behavior and attitudes affect the human brain, thinking and usage behaviors. Internet technology is also...

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Bibliographic Details
Main Authors: KANK, PO-RUEI, 康珀瑞
Other Authors: TANG, DA-LUN
Format: Others
Language:zh-TW
Published: 2014
Online Access:http://ndltd.ncl.edu.tw/handle/65v49x
Description
Summary:碩士 === 中國文化大學 === 資訊傳播學系 === 102 === This study attempts to depart from different perspectives of media ecology. In the past, many social scientists have found out that usages of different media behavior and attitudes affect the human brain, thinking and usage behaviors. Internet technology is also the most important element to change people's minds, This change is not obvious because of the content network, but through the operation in the form of hidden and unseen. Therefore, This study attempts to propose measures of reading fluency task, manipulation carrier, font, font size variables, observed subjects read performance characteristics of sight trajectory legibility and subjective feelings. It was found that the effect of the presence of the carrier complex interactions with other factors, may indicate that the carrier is an adjustment variable. Read user attention allocation represents the face of the screen when the carrier or subjective awareness, attitudes, may when faced paper carrier with some differences. This study further explore the use of different amounts of Internet addiction. Internet addiction tendencies of different carriers Extrinsic reading behavior differences, Found that no significant difference in the low Internet addiction tendencies on different carriers fixation time, However, the high Internet addiction tendencies but significant differences. Such Internet addiction caused by the interaction with the carrier reasonable guess: When the long-term human steeped in the world of Internet reading behavior for reading, Read past paper world does have many differences. Finally, through these observations, discuss the new generation of digital reading online world over the past several thousand years of human experience of reading on paper, read the media in order to understanding the possible impact on the future of mankind.