A Study of Marketing and Technological Capabilities of Born-Global Firms: The Case of S Bicycle Company in Taiwan
碩士 === 國立高雄大學 === 國際企業管理碩士學位學程 === 102 === ABSTRACT In recent years, a new type of SME the “born-global firms” have been emerging in substantial numbers worldwide, and likely reflect a more diverse international business system in which any firm can succeed internationally. Among that, as the born-...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | en_US |
| Published: |
2014
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| Online Access: | http://ndltd.ncl.edu.tw/handle/bw3nf7 |