A CASE STUDY OF CRISIS MANAGEMENT STRATEGY ON CITIBANK, N.A. INDONESIA
碩士 === 國立臺灣科技大學 === 管理學院MBA === 102 === ABSTRACT This study is an evaluation of crisis management strategy that adopted by a multinational company banking, Citibank, N.A. to sustain and grow during the crisis times. This study takes case study approach on one of the biggest multinational banking com...
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| Format: | Others |
| Language: | en_US |
| Published: |
2013
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| Online Access: | http://ndltd.ncl.edu.tw/handle/a4y2m3 |