Complex real estate development mode research—The Case analysis of JIECHENG GROUP

• Main Authors: Pei-Yong Hou, 侯培勇
• Other Authors: 盧秋玲
• Format: Others
• Language: zh-TW
• Published: 2014
• Online Access: http://ndltd.ncl.edu.tw/handle/a3685a

碩士 === 國立臺灣大學 === 臺大-復旦EMBA境外專班 === 102 === From current angles and so on policy background and market development tendency, the comparative external analysis multi-skill real estate, and through to multi-skill content and so on property development pattern, real estate market characteristic research, unifies becomes the group outstanding the basic condition and competitive ability, the research proves becomes the group outstanding development multi-skill real estate project concrete strategy and the feasibility。 The review is obvious, outstanding becomes the company more than ten for year developing processes, is multi-skill real estate industrial conformity ability accumulates and the promotion process unceasingly, in particular the commercial operation domain and the commercial real estate, business live the multi-skill real estate project, as well as the high quality education subject multi-skill real estate development operation, has become becomes the corporate investment development real estate project outstanding the basic pattern. Took ability, financing ability, production management ability has constructed the real estate enterprise project operation basic capability, but passed through these three big essential factors is real estate enterprise''s comprehensive cost control ability, has become the company outstanding the for many years development experience, has verified the cost superiority is promotes the enterprise or the project competitive power vital role. The multi-skill property development, was take the property development as the carrier, the conformity many kinds of industry property development pattern, this kind of conformity, included above two kinds and the real estate at least may or the direct height dependence industry, also was possibly a pair of two industrial conformity, also might be two above many kinds of industrial effective conformity.Therefore, according to the project development need, as well as the conformity industrial type difference, the multi-skill real estate development also is may differentiate for the different development pattern, may induce approximately into the basic pattern, the subject pattern, the region makes the city pattern and so on, different development pattern and aspects and so on industrial type, development scale, product localization, marketing strategy, profit pattern both all have some common grounds, but and all unique, has fully manifested the multi-skill property development multiplicity and rich.