Breaking market dominance from multi-sided market strategy: The case of Adobe
碩士 === 國立臺灣大學 === 資訊管理學研究所 === 102 === Two-sided market strategy, the strategy that develops an effective way to create a growing user base, is widely used nowadays especially in e-business. For an online company, it is indeed an useful way to keep the two distinct user groups getting larger, but so...
| Main Authors: | , |
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| Format: | Others |
| Language: | en_US |
| Published: |
2014
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| Online Access: | http://ndltd.ncl.edu.tw/handle/beq7r4 |