Major Highway Construction Project by Customer Orientation and Brand Modes Marketing Strategy Research

• Main Authors: Huang Jiun Ming, 黃俊銘
• Other Authors: Shie Chih Lung
• Format: Others
• Language: zh-TW
• Published: 2014
• Online Access: http://ndltd.ncl.edu.tw/handle/58266951892828147657

碩士 === 國立臺東大學 === 進修部公共與文化事務碩士專班(假日) === 102 === This study is to understand the current public sector personnel stationed in atypical employment situations, and explore the differences between job stress and job satisfaction impact and relevance, and to contract employees Taitung County government for the study, a total of 160 valid questionnaires copies. With SPSS 12.0 statistical analysis software and computer instruments WORD way to collect data interpretation was transformed into statistical data can be funded through descriptive statistics, inferential statistics, to explore different personal background in job stress and job satisfaction differences in the extent and degree of association of the two parties to work stress and job satisfaction. The results were as follows: 1. A different personal background of the Taitung County Government contract employees in job stress and job satisfaction differences situations: (1) Different gender, age, marital status, education, graduate departments, seniority, position, accepted this job was no significant difference in the reasons for working pressures. (2) A different gender, age, marital status, education, graduate department, position was no significant difference in job satisfaction; and in this work were significant differences in the reasons of service and accept job satisfaction. 2. The association between job stress situation and job satisfaction: (1) &auot;Excessive workload&auot; work pressure and &auot;management support&auot;, &auot;salary and benefits&auot;, &auot;promotion examination&auot;, &auot;work itself&auot; and job satisfaction was significantly negatively correlated; but &auot;colleagues get along&auot; with job satisfaction has no significant correlation. (2) Working pressure &auot;role ambiguity&auot; and &auot;management support&auot;, &auot;salary and benefits&auot;, &auot;promotion examination&auot;, &auot;work itself&auot; and job satisfaction was significantly negatively correlated. But &auot;colleagues get along&auot; with job satisfaction exists has no significant correlation. (3)&auot;Role conflict&auot; and the working pressure of the &auot;management support&auot;, &auot;colleagues get along&auot;, &auot;salary and benefits&auot;, &auot;promotion examination&auot;, &auot;work itself&auot; was significant and negative correlation. In this study, according to the above analysis, Taitung County Government to provide recommendations or subsequent researchers depth study of future reference.