The characteristic and Participation of Delicate Food Blog
碩士 === 國立臺北大學 === 企業管理學系碩士在職專班 === 102 === The background of this research is the web blog development in recent years, I try to analyze and research the restaurant operators think about what is the value, social power and influence of the food blogger. The study examined the restaurant operators wh...
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ndltd-TW-102NTPU11210182016-02-21T04:27:15Z http://ndltd.ncl.edu.tw/handle/29602586988340050818 The characteristic and Participation of Delicate Food Blog 美食部落格特質及參與行為之研究 Huang, Chih-Ling 黃姿綾 碩士 國立臺北大學 企業管理學系碩士在職專班 102 The background of this research is the web blog development in recent years, I try to analyze and research the restaurant operators think about what is the value, social power and influence of the food blogger. The study examined the restaurant operators who allocated in north Taiwan, through unstructured face to face interview. The researchers examined possible relationship of vitality power, expert power, ethical power, charisma power and consumer influence between these practices. If the operators very care about the product’s value or characteristic, ethical and charisma power will be the important factors. Tsai, Hsien-Tung 蔡顯童 2014 學位論文 ; thesis 65 zh-TW |
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碩士 === 國立臺北大學 === 企業管理學系碩士在職專班 === 102 === The background of this research is the web blog development in recent years, I try to analyze and research the restaurant operators think about what is the value, social power and influence of the food blogger.
The study examined the restaurant operators who allocated in north Taiwan, through unstructured face to face interview. The researchers examined possible relationship of vitality power, expert power, ethical power, charisma power and consumer influence between these practices. If the operators very care about the product’s value or characteristic, ethical and charisma power will be the important factors.
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author2 |
Tsai, Hsien-Tung |
author_facet |
Tsai, Hsien-Tung Huang, Chih-Ling 黃姿綾 |
author |
Huang, Chih-Ling 黃姿綾 |
spellingShingle |
Huang, Chih-Ling 黃姿綾 The characteristic and Participation of Delicate Food Blog |
author_sort |
Huang, Chih-Ling |
title |
The characteristic and Participation of Delicate Food Blog |
title_short |
The characteristic and Participation of Delicate Food Blog |
title_full |
The characteristic and Participation of Delicate Food Blog |
title_fullStr |
The characteristic and Participation of Delicate Food Blog |
title_full_unstemmed |
The characteristic and Participation of Delicate Food Blog |
title_sort |
characteristic and participation of delicate food blog |
publishDate |
2014 |
url |
http://ndltd.ncl.edu.tw/handle/29602586988340050818 |
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