Research on Network Marketing Strategy of Taiwan Brands in Mainland China- The Case of the International full health in Taobao

碩士 === 國立中山大學 === 高階經營碩士班 === 102 === The rising of e-commerce making online transactions become very popular in recent years. Transparency of product information, competitive prices, convenient payment and pickup mode, attract a large number of people to buy things on the Internet and set up shop o...

Full description

Bibliographic Details
Main Authors: Kun-Da Ho, 何昆達
Other Authors: Pei-How Huang
Format: Others
Language:zh-TW
Published: 2014
Online Access:http://ndltd.ncl.edu.tw/handle/y328bc