The Study of the Relationship Among Consumer Perceived Value, Body Image and Purchase Intention – Based on the Big-Size Female Clothes Buyers
碩士 === 國立高雄第一科技大學 === 行銷與流通管理研究所 === 102 === In today''s era, most clothing purchases and demand is not simply to satisfy the necessities of life, but the pursuit of fashion, or create a personal style value-added. Large size women with the average size of women as also the pursuit of fash...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2014
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| Online Access: | http://ndltd.ncl.edu.tw/handle/a3a2sz |