Customer Relationship Management and Service Innovation－A Case of Corrugated Packaging Inc.
碩士 === 國立彰化師範大學 === 財務金融技術學系 === 102 === The purpose of this study was to discuss the relationships between customer relation management and service innovation, taking the customers of a Corrugated Packaging Corp as the research object. A way of purposive sampling was adopted for the case. 320 of...
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| Format: | Others |
| Language: | zh-TW |
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2014
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| Online Access: | http://ndltd.ncl.edu.tw/handle/786md2 |