Lean Start-Up and Transformation Strategy of Modern Taiwanese SMEs - J Instruments Company
碩士 === 國立交通大學 === 管理學院高階主管管理碩士學程 === 102 === Around the world almost for all countries the SMEs have contributed most for all enterprises, and in Taiwan the ratio of SMEs are even up to 97%. Taiwan SMEs have contributed highly to job creation、innovation、entrepreneurship and the Taiwan Import/Expor...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2014
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| Online Access: | http://ndltd.ncl.edu.tw/handle/audd4u |
| Summary: | 碩士 === 國立交通大學 === 管理學院高階主管管理碩士學程 === 102 === Around the world almost for all countries the SMEs have contributed most for all enterprises, and in Taiwan the ratio of SMEs are even up to 97%. Taiwan SMEs have contributed highly to job creation、innovation、entrepreneurship and the Taiwan Import/Export trading. From 2013 Taiwan SMEs White Book data showed that the SMEs whole Survival rate for the one year new startups was about 92.66%. If the period was extend to 5 years the survival rate was still kept at 89.34%. For Taiwan SMEs survival rate for over 10 years enterprises was up to 71.77%. Taiwan SMEs have shown their remarkable resilience and tenacity.
In Taiwan there are about 100 thousand SMEs to set up, The Number shows that Taiwan truly an entrepreneurial society. Peter Drucker had continuously emphasized the importance of entrepreneurial Society for its raise of the productivity and competitiveness of countries. Policy makers should encourage the development of an entrepreneurial society by helping the entrepreneurs to improve the success rate of their business instead of blindly developing a single industry of interest.
The case study explores the business models adopted during various stages of J Instruments Company from its startup. The lean startup processes have been embedded and proven very useful to make the new startup adaptive to changes from the business environment. One could look for its blue oceans by utilizing the framework proposed by the blue ocean strategy and white space strategy for developing its unique core technology and competence for defending potential new entrants. Hopefully the codified knowledge from this case study could be useful for the entrepreneurs of future new startups..
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