Research on the Long Tail Global Market Service Strategy of Industrial PC – Case Study of Company A

碩士 === 國立成功大學 === 高階管理碩士在職專班(EMBA) === 102 === SUMMARY In the past, businesses used the 80/20 rule to take care customers: the most important business is those with the big customers, the top 20 percent. However, the long tail theory believes taking care of those eighty percent of the market, the...

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Bibliographic Details
Main Authors: Wen-ChunPeng, 彭文駿
Other Authors: Ming-Long Wang
Format: Others
Language:zh-TW
Published: 2014
Online Access:http://ndltd.ncl.edu.tw/handle/6b2644