An Empirical Study Exploring the Effect of Using Group-Buying Vouchers on Consumers' Satisfaction and Repurchase Intentions at Three Restaurants in Tainan
碩士 === 國立成功大學 === 工業與資訊管理學系 === 102 === Online shopping is the most common consumption way while the use of Internet is getting popular, in which, online group-buying including group-buying vouchers have been developing. In the meantime, complaints regarding the use of group-buying vouchers are rais...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2014
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| Online Access: | http://ndltd.ncl.edu.tw/handle/524c6m |