E-Commerce Strategic Marketing Analysis in Online Stores—The Cases of Small and Medium Enterprises
碩士 === 國立政治大學 === 企業管理研究所 === 102 === Technology had changed peoples’ life and behavior, especially along with the impact of E-commerce developments. With the rapid growth of internet shopping channels, the product sales is not limited to the physical channels, consumers are getting used to shop o...
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| Format: | Others |
| Language: | zh-TW |
| Online Access: | http://ndltd.ncl.edu.tw/handle/st66j2 |