E-Marketing to Increase Marketshare of Co-opmart in Ho Chi Minh City Market
碩士 === 美和科技大學 === 企業管理系經營管理碩士班 === 102 === An Indian Singaporean Professor stated in his famous book “Brand Management 101” that marketing is the art that could stop the normal process of customers’ logical thinking to earn profit. In the market of such strict competition like what we are undergoing...
Main Authors: | Nguyen Nhu Thanh, 阮如成 |
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Other Authors: | Ming-Hsiu Liu |
Format: | Others |
Language: | en_US |
Published: |
2014
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Online Access: | http://ndltd.ncl.edu.tw/handle/95708726573079576247 |
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