Parental Consumer Motivation and Decision-Making Mode for Toddler Toys
碩士 === 銘傳大學 === 觀光事業學系碩士在職專班 === 102 === The purposes of this study were to find out the current status of consumer motivation and consumer decision-making mode for toddler toys from preschool parents, and to investigate the relationships between them.The survey was conducted with a sampling of 350...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2014
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| Online Access: | http://ndltd.ncl.edu.tw/handle/98093418393884421500 |