Identifying critical elements quality for online travel agency: a comparative study in Mainland China and Taiwan
碩士 === 銘傳大學 === 觀光事業學系碩士在職專班 === 102 === Due to the prosperous of internet and the development of e-commerce, the consuming style has changed. The growth of travel agency business industry has increased tremendously. On-line service provides virtual products. Therefore, there is a demand to study th...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2014
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| Online Access: | http://ndltd.ncl.edu.tw/handle/84785717969094287163 |