The Impact of Internal Marketing on the Volunteer Participation in 2013 Taichung Jazz Festival
碩士 === 銘傳大學 === 傳播管理學系碩士班 === 102 === With the policies that the CCA and Tourism Bureau promote, the local industry of Taiwan and each region hold many kinds of unique festival activities; therefore, the major topic of the current study was festivals. The researcher took Taichung Jazz Festival as a...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2014
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| Online Access: | http://ndltd.ncl.edu.tw/handle/24465192768827931870 |