The Relationship among Trust, Satisfaction and Loyalty in Professional Medical Services: The Case of Taiwan
博士 === 銘傳大學 === 企業管理學系博士班 === 102 === Trust, satisfaction and loyalty have positive relationship with each other. However, there are two different versions about loyalty. One based on social exchange theory; satisfaction is the intervening variable of trust to loyalty. The other is based on equity t...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2014
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| Online Access: | http://ndltd.ncl.edu.tw/handle/46973473513163485494 |