The Study of Factors Influencing Mobile Ticket Adoption:The Status Quo Bias Theory
碩士 === 銘傳大學 === 企業管理學系碩士班 === 102 === As the global Internet, ubiquitous technologies and wireless application become widespread, e-commerce has been shifted its form into the era of mobile commerce, and consumers gradually acquire the greater ability and application of SOLOMO, namely social, locati...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2014
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Online Access: | http://ndltd.ncl.edu.tw/handle/u977nm |