A Study of Consumer Behaviour, Life Style and Customer Satisfaction: Take A Brand of Nut for Example

碩士 === 國立高雄應用科技大學 === 工業工程與管理系碩士在職專班 === 102 === Commercial market of nut fruit is getting more and more attention in recent years. The purchase can be made, through physical or virtual channel, in literally a few minutes. This study analyzes the consumption pattern for one specific brand, in terms...

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Bibliographic Details
Main Authors: Ching-Fang Chang, 張瀞方
Other Authors: Ying-Fang Huang
Format: Others
Language:zh-TW
Published: 2014
Online Access:http://ndltd.ncl.edu.tw/handle/5j4399