The Influence of Store Atmospheric on Traveler’s Attitude and Satisfaction: The Study of Pet Travel

碩士 === 義守大學 === 企業管理學系 === 102 === Pet travel is getting popular at nowadays. This study aims to discuss the influence of store atmospheric on pet traveler’s perceived risk, travel attitude and travel satisfaction. This study conducts the questionnaire survey and a total of 300 valid responses are o...

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Bibliographic Details
Main Authors: Wen - Hai Lu, 盧文海
Other Authors: Hsiao-Yun Lu
Format: Others
Language:zh-TW
Published: 2014
Online Access:http://ndltd.ncl.edu.tw/handle/88748227618003375928