The Relationship between Transparent Packages and Sales Performance

碩士 === 大葉大學 === 企業管理學系碩士班 === 102 === According to Deng and Srinivasan’s study(2013) , in 2011 , the global use of transparent heavily packaged food sales have reached 2.57 billion; transparent package (including fully transparent and partially transparent packaging) products accounted for 40% of...

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Bibliographic Details
Main Authors: Yi-Min Chen, 陳奕民
Other Authors: Robert Theng
Format: Others
Language:zh-TW
Published: 2014
Online Access:http://ndltd.ncl.edu.tw/handle/01677568044673693754