Lifestyle and Brand Image on Sport Footwares Purchase Intention Among Female Elementary Teachers in Miaoli Country

碩士 === 大葉大學 === 企業管理學系碩士班 === 102 === Because of the rapid growth of sports and leisure population, more and more people need sports shoes. For the serious market competition on sports shoes, the sports shoe manufacturers try hard to impress the consumers and trigger the consumers’ motivation to pur...

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Bibliographic Details
Main Authors: Ying Ying Cgang, 張迎楹
Other Authors: Juan Juan Huang
Format: Others
Language:zh-TW
Published: 2014
Online Access:http://ndltd.ncl.edu.tw/handle/79866778695941044953