A Study of the Deficiency Identification for Mobile Banking Service Quality

碩士 === 中華大學 === 企業管理學系碩士班 === 102 === This study used IPGA and DEMATEL's service quality to identify the deficiency in mobile banking and to discuss the reasons about the deficiency of the service quality, and to propose concrete strategies for improvement so as to achieve better service qualit...

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Bibliographic Details
Main Authors: Yi-Chun Chen, 陳怡君
Other Authors: Ming-Chun Tsai
Format: Others
Language:zh-TW
Published: 2014
Online Access:http://ndltd.ncl.edu.tw/handle/05859389180155502251