Exploring Customer Churn Intention of Mobile Phone Service–Evidence from Professional Managers
碩士 === 國立中正大學 === 會計與資訊科技研究所 === 102 === Accompanying with the liberalization of the Taiwan telecommunication market, mass impact and hostile competition occurred. Since customers have many options, the telecommunication service providers must confront sales shortfall caused by customer churn. In...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2014
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| Online Access: | http://ndltd.ncl.edu.tw/handle/3v38b7 |