The impact of Alignment between 4C Strategy, Web2.0 Application and Product Type on Customer Relationship Management Performance

碩士 === 國立中正大學 === 資訊管理學系暨研究所 === 102 === With recent advancement in information technology, increased broadband Internet penetration, increased mobile devices, and other driving factors, we have been entering into the era of Web2.0. Many companies are finding Web2.0 value for their business operatio...

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Bibliographic Details
Main Authors: Chen, Chih-Ang, 陳志昂
Other Authors: Hung, Wei-Hsi
Format: Others
Language:zh-TW
Published: 2013
Online Access:http://ndltd.ncl.edu.tw/handle/7dwuh4