Research on High Speed Rail Passengers Behavior Intentions and Media Advertisements

碩士 === 元智大學 === 管理碩士在職專班 === 101 === Taiwan High Speed Rail, (abbreviated as THSR), the business focus of which is on passenger transportation, has already been in operation for over 6 years, carrying its 200 millionth passenger in mid December, 2012. As a result of its continuous pursuit of high tr...

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Bibliographic Details
Main Authors: Su-Ling Chiao, 焦素羚
Other Authors: Yiche Chen
Format: Others
Language:zh-TW
Online Access:http://ndltd.ncl.edu.tw/handle/01506003626775370007