| Summary: | 碩士 === 淡江大學 === 法國語文學系碩士班 === 101 === This thesis studies the female consumer space as the main core, with the roman of Emile Zola "Au Bonheur des dames" for the theoretical verification. This paper discussed the direction is widely, including Jean Baudrillard and De Certeau and Simone de Beauvoir several philosophical concepts.
This thesis is divided into three parts, the first part is about the consumer space – From the traditional small shops, glass arcade to the department store, various consumer space conversion in different periods. I try to identify the key elements of its influence, and try to explore the consumer space morphology and behavior change, this section focuses on the philosophy of Baudrillard, with his book " Consumer Society" .
The second part of the thesis focuses on female consumers between space and ambiguity connected intricate nature. Department store is full of all kinds of class, race and gender politics of traditional real-world conflict, but the department store pasting the indoor and outdoor boundaries, a natural extension into a public space without boundaries, because of free admission ornamental novelty, modern commodities, Stores also condensed into a modern real-world critical public space in miniature.
The third part is discussed Zola''s " Au Bonheur des dames ", the first literary description with the department store book of the world. Zola''s " Au Bonheur des dames ", the content is created during the narrative department stores and business strategies of the modern consumer society a product, how to loop progressive change in the way people consume and gender awareness concept. And reverse thinking by the imagined true, Zola explore how social observation into a novel content.
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