Apply Kano Service Quality Model for Fruits and Vegetables Hypermarkets

碩士 === 亞洲大學 === 經營管理學系碩士在職專班 === 101 === Wholesale supplier of fruits and vegetables to the future as an important access road, farmers producing fruits and vegetables direct marketing to hypermarkets and supermarket chains have become a new access road. Because fruits and vegetables wholesale spot...

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Main Authors: Sheng-Yeh Chen, 陳聖燁
Other Authors: Chang-Hsien Hsu
Format: Others
Language:zh-TW
Published: 2013
Online Access:http://ndltd.ncl.edu.tw/handle/77886421876045370778
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spelling ndltd-TW-101THMU14570062015-10-13T22:18:21Z http://ndltd.ncl.edu.tw/handle/77886421876045370778 Apply Kano Service Quality Model for Fruits and Vegetables Hypermarkets 應用Kano服務品質模式於蔬果量販店 Sheng-Yeh Chen 陳聖燁 碩士 亞洲大學 經營管理學系碩士在職專班 101 Wholesale supplier of fruits and vegetables to the future as an important access road, farmers producing fruits and vegetables direct marketing to hypermarkets and supermarket chains have become a new access road. Because fruits and vegetables wholesale spot transactions belongs to the nature of the wholesale fruit and vegetable auctions and bargaining is mainly divided into. Fruits and vegetables, discount stores, mainly to provide fresh fruits and vegetables for consumers to purchase, in the purchase of products in the process, in addition to buy fresh fruits and vegetables, but also through the discount store fruits and vegetables to provide appropriate services staff to purchase for their own products. The results show that there are 2 attractive qualities, 8 one-dimensional qualities, 2 must-be qualities, 9 indifferent qualities, and 1 reverse quality. Chang-Hsien Hsu 許昌賢 2013 學位論文 ; thesis 37 zh-TW
collection NDLTD
language zh-TW
format Others
sources NDLTD
description 碩士 === 亞洲大學 === 經營管理學系碩士在職專班 === 101 === Wholesale supplier of fruits and vegetables to the future as an important access road, farmers producing fruits and vegetables direct marketing to hypermarkets and supermarket chains have become a new access road. Because fruits and vegetables wholesale spot transactions belongs to the nature of the wholesale fruit and vegetable auctions and bargaining is mainly divided into. Fruits and vegetables, discount stores, mainly to provide fresh fruits and vegetables for consumers to purchase, in the purchase of products in the process, in addition to buy fresh fruits and vegetables, but also through the discount store fruits and vegetables to provide appropriate services staff to purchase for their own products. The results show that there are 2 attractive qualities, 8 one-dimensional qualities, 2 must-be qualities, 9 indifferent qualities, and 1 reverse quality.
author2 Chang-Hsien Hsu
author_facet Chang-Hsien Hsu
Sheng-Yeh Chen
陳聖燁
author Sheng-Yeh Chen
陳聖燁
spellingShingle Sheng-Yeh Chen
陳聖燁
Apply Kano Service Quality Model for Fruits and Vegetables Hypermarkets
author_sort Sheng-Yeh Chen
title Apply Kano Service Quality Model for Fruits and Vegetables Hypermarkets
title_short Apply Kano Service Quality Model for Fruits and Vegetables Hypermarkets
title_full Apply Kano Service Quality Model for Fruits and Vegetables Hypermarkets
title_fullStr Apply Kano Service Quality Model for Fruits and Vegetables Hypermarkets
title_full_unstemmed Apply Kano Service Quality Model for Fruits and Vegetables Hypermarkets
title_sort apply kano service quality model for fruits and vegetables hypermarkets
publishDate 2013
url http://ndltd.ncl.edu.tw/handle/77886421876045370778
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