The Effects of the Brand Image and Service Quality Toward Customer Satisfaction-A Case of Used Car Store Alliance
碩士 === 樹德科技大學 === 經營管理研究所 === 101 === In recent years, the market of second hand car toward branding, federalization and upsizing quickly replace skirmisher guerilla old-style market ecology which changes fast at less than 10 years. In particular, the domestic old firm auto dealers HSBC led the esta...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2013
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| Online Access: | http://ndltd.ncl.edu.tw/handle/42718643127254347999 |