The Study of Sale Growth Trend on Own Label Brand
碩士 === 東吳大學 === 國際經營與貿易學系 === 101 === The price index is higher and higher in recent years, however, the purchasing power does not decrease by Taiwan consumer and it occurs that consumer is very careful calculation and strict budgeting when purchase. Hence, more and more consumer choose own label pr...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2013
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| Online Access: | http://ndltd.ncl.edu.tw/handle/63740453956160535038 |