A Study of the Impact of B2B Platform on IT Distributor’s Operational Effectiveness

碩士 === 實踐大學 === 企業管理學系碩士班 === 101 === This research is based on case analysis about the B2B platform developed and operated by subjected true public listed IT hardware / software / components distributing company Genuine C&C Inc. --the company that established by the researcher C.D. Yeh for 25 y...

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Main Authors: Yeh,Chi-Tung, 葉啟棟
Other Authors: Lin,Jung-Chuen
Format: Others
Language:zh-TW
Published: 2013
Online Access:http://ndltd.ncl.edu.tw/handle/90340198751294487610
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spelling ndltd-TW-101SCC001210352017-03-26T04:23:50Z http://ndltd.ncl.edu.tw/handle/90340198751294487610 A Study of the Impact of B2B Platform on IT Distributor’s Operational Effectiveness B2B平台對IT通路商作業效率影響之研究 Yeh,Chi-Tung 葉啟棟 碩士 實踐大學 企業管理學系碩士班 101 This research is based on case analysis about the B2B platform developed and operated by subjected true public listed IT hardware / software / components distributing company Genuine C&C Inc. --the company that established by the researcher C.D. Yeh for 25 years.The researcher is very familiar with the every process along the developing path of this platform, which includes the changes and challenges from both company in-house and dynamics in the market. Therefore, the data and processes applied in this research are very solid and inches-close to the company real business results.Hence, this research conclusions about the influences to the effectiveness of a IT distributing Company derive from B2B platform will be reported as followings: First, the subjected company’s value proposition to suppliers and dealers in different stages differently, depending on the capability of its organization and the fluctuation in the market.This research is conducted by targeting on operating effectiveness and customers responses from the current B2B platform. Second, situated in this booming internet era, subjected company takes advantages by building connections and applications from the special features of this B2B platform.Although the subjected company adopted both conventional business model and internet business model,but the indices ( operation effectiveness and Customers response ) both show positive.Apparently, the co-existence (conventional model and internet model) complement to the operation of the subjected company. Third, the launch of B2B platform, not only improved the operation effectiveness and effectiveness of customers response, but also changes the conventional marketing and ordering mindset of employees and gradually adapt themselves to the new system.This platform encourage suppliers and dealers to give more feedback on this platform as well. This differentiates the subjected company more distinctively from their peering competitors. Lin,Jung-Chuen 林榮春 2013 學位論文 ; thesis 61 zh-TW
collection NDLTD
language zh-TW
format Others
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description 碩士 === 實踐大學 === 企業管理學系碩士班 === 101 === This research is based on case analysis about the B2B platform developed and operated by subjected true public listed IT hardware / software / components distributing company Genuine C&C Inc. --the company that established by the researcher C.D. Yeh for 25 years.The researcher is very familiar with the every process along the developing path of this platform, which includes the changes and challenges from both company in-house and dynamics in the market. Therefore, the data and processes applied in this research are very solid and inches-close to the company real business results.Hence, this research conclusions about the influences to the effectiveness of a IT distributing Company derive from B2B platform will be reported as followings: First, the subjected company’s value proposition to suppliers and dealers in different stages differently, depending on the capability of its organization and the fluctuation in the market.This research is conducted by targeting on operating effectiveness and customers responses from the current B2B platform. Second, situated in this booming internet era, subjected company takes advantages by building connections and applications from the special features of this B2B platform.Although the subjected company adopted both conventional business model and internet business model,but the indices ( operation effectiveness and Customers response ) both show positive.Apparently, the co-existence (conventional model and internet model) complement to the operation of the subjected company. Third, the launch of B2B platform, not only improved the operation effectiveness and effectiveness of customers response, but also changes the conventional marketing and ordering mindset of employees and gradually adapt themselves to the new system.This platform encourage suppliers and dealers to give more feedback on this platform as well. This differentiates the subjected company more distinctively from their peering competitors.
author2 Lin,Jung-Chuen
author_facet Lin,Jung-Chuen
Yeh,Chi-Tung
葉啟棟
author Yeh,Chi-Tung
葉啟棟
spellingShingle Yeh,Chi-Tung
葉啟棟
A Study of the Impact of B2B Platform on IT Distributor’s Operational Effectiveness
author_sort Yeh,Chi-Tung
title A Study of the Impact of B2B Platform on IT Distributor’s Operational Effectiveness
title_short A Study of the Impact of B2B Platform on IT Distributor’s Operational Effectiveness
title_full A Study of the Impact of B2B Platform on IT Distributor’s Operational Effectiveness
title_fullStr A Study of the Impact of B2B Platform on IT Distributor’s Operational Effectiveness
title_full_unstemmed A Study of the Impact of B2B Platform on IT Distributor’s Operational Effectiveness
title_sort study of the impact of b2b platform on it distributor’s operational effectiveness
publishDate 2013
url http://ndltd.ncl.edu.tw/handle/90340198751294487610
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