Summary: | 碩士 === 國立臺北大學 === 公共行政暨政策學系 === 101 === The importance of non-profit organization is increasing nowadays, and some of the organizations are so called advocacy non-profit organizations. What they do is based on social justice, trying to get people notice certain issue, and to make the government modify law, enact new law, or to exercise influence over policy legislation. Different advocacy non-profit organizations that concern with different topics of issue usually take different strategies to promote certain issues. One the other hand, volunteers are essential human resource in nonprofit organizations. However, the ones who work in advocacy non-profit organizations are often misunderstood. They might be regarded as violent protesters while they’re actually not. Therefore, this research is mainly to explore and analyze the advocacy strategy and how volunteers are managed in advocacy non-profit organizations.
The study method adapted in this research is literature reviews and depth interview. Taiwan Environmental Information Association (TEIA), Awakening Foundation, Consumers' Foundation, Chinese Taipei (CFCT) and John Tung Foundation as the organizations to explore, and the interviewees are from Awakening Foundation and Consumers' Foundation, Chinese Taipei.
What we know from this research is that, the advocacy strategy of an advocacy non-profit organization is mainly influenced by the characteristics of the organization and the issue to promote. For instance, whether the organization involves in social movements or not, and how the issue is making progress. Nowadays, advocacy non-profit organizations are less involved in social movements. They tend to adapt more rational and peaceful way to promote issues, using the mass media and the internet to transfer ideas to target people.
Furthermore, how the organization manages volunteers is affected by the characteristics of the organization as well. Volunteers of the basic levels help the staff members with routine works, such as answering consultation calls. And professional ones like lawyers in the organization help board of directors make major decisions. The volunteers regard training lessons as the most important reason why they stay working in the organization, especially the regular on-the-job training lessons.
To sum up, the essential issue in an advocacy non-profit organization is the characteristics of the organization and the issue to promote. And the best way to make volunteers stay working in the organization is to offer regular on-the-job training lessons.
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