Study on Tourist's Behavior, Satisfaction and Development Strategies-Case Study of Chuwei and Yongan Harbors
碩士 === 國立臺灣海洋大學 === 環境生物與漁業科學學系 === 101 === The study explored the variability in tourist’s motivation and satisfaction of Taoyuan Chuwei and Yongan Recreational Harbors. It also conducted market segmentation to analyze and evaluate the structures of tourists. The paper aimed to provide strategies a...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2013
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| Online Access: | http://ndltd.ncl.edu.tw/handle/70753717502164163849 |