The Influence of Player Identification on Purchase Intention in MMORPG
碩士 === 國立臺灣師範大學 === 管理研究所 === 101
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Online Access: | http://ndltd.ncl.edu.tw/handle/78955713646919266895 |
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ndltd-TW-101NTNU54570112016-03-18T04:42:07Z http://ndltd.ncl.edu.tw/handle/78955713646919266895 The Influence of Player Identification on Purchase Intention in MMORPG MMORPG中之玩家認同對購買意圖的影響 Wan-Wen Ho 賀琬文 碩士 國立臺灣師範大學 管理研究所 101 Shih-Ju Wang 王仕茹 2013 學位論文 ; thesis 78 zh-TW |
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NDLTD |
language |
zh-TW |
format |
Others
|
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NDLTD |
description |
碩士 === 國立臺灣師範大學 === 管理研究所 === 101 |
author2 |
Shih-Ju Wang |
author_facet |
Shih-Ju Wang Wan-Wen Ho 賀琬文 |
author |
Wan-Wen Ho 賀琬文 |
spellingShingle |
Wan-Wen Ho 賀琬文 The Influence of Player Identification on Purchase Intention in MMORPG |
author_sort |
Wan-Wen Ho |
title |
The Influence of Player Identification on Purchase Intention in MMORPG |
title_short |
The Influence of Player Identification on Purchase Intention in MMORPG |
title_full |
The Influence of Player Identification on Purchase Intention in MMORPG |
title_fullStr |
The Influence of Player Identification on Purchase Intention in MMORPG |
title_full_unstemmed |
The Influence of Player Identification on Purchase Intention in MMORPG |
title_sort |
influence of player identification on purchase intention in mmorpg |
publishDate |
2013 |
url |
http://ndltd.ncl.edu.tw/handle/78955713646919266895 |
work_keys_str_mv |
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