The Entry Model Of Mega International Commercial Bank into Mainland China: Resource-Building Mechanism Perspective
碩士 === 國立中山大學 === 企業管理學系研究所 === 101 === This research is on the entry model of Mega International Commercial Bank into Mainland China. This case study is formulated by applying “resource-building mechanism perspective" (Feng-Lee Lin, 2009) to investigate the entry model of Mega International Co...
Main Authors: | Chun-liang Cheng, 鄭君諒 |
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Other Authors: | Feng-Lee Lin |
Format: | Others |
Language: | zh-TW |
Published: |
2013
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Online Access: | http://ndltd.ncl.edu.tw/handle/10439946089989586268 |
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