Business model of Fast Fashion Industry－A Case Study on ZARA and H&;M
碩士 === 國立中山大學 === 企業管理學系研究所 === 101 === Abstract In 2011, the leader of Fast Fashion industry, the Spanish clothing brand Zara, opened the first store in Taiwan, which made a hit in Taiwan Fashion market. And the public widely discussed the term” fast fashion.” The other brand, the news reported tha...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2013
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| Online Access: | http://ndltd.ncl.edu.tw/handle/14421489873683610988 |