| Summary: | 碩士 === 國立屏東科技大學 === 工業管理系所 === 101 === This research based on Kansei engineering is to evaluate product exterior through consumers’ Kansei. Microwave oven is selected as a target product, and female office workers in Pingtung area are chosen as target subjects. The data of consumers against the appearance image of microwave are collected through questionnaire method. The qualitative information between consumers’ image and design elements is explored based on the qualitative analysis. Through qualitative investigation and quantitative analysis, the statistical analysis as correlation analysis for qualitative data and cognitive level can help us evaluate the relationship between consumers’ Kansei needs and the appearance of microwave and also provide initial proposal for product development. The results showed that the perceptual needs of female workers for microwave oven are more inclined to modeling dimension, proposing that the number of electronic buttons should be 11 to 15, silver exterior, black mirror designed, hand-pulled switches and doors, as well as un-zoning operate interfaces. The minor would be the operational dimensions, it is recommended as a simple mechanical knobs, silver exterior, black mirror designed, integrally molded doors and sliding switches, and also un-zoning operate interfaces. Finally, the functional dimension, it was proposed to has a silver exterior, black mirror designed, number of electronic buttons should be 11 to 15, integrally molded doors and sliding switches, as well as un-zoning operate interface. Therefore, the color configuration of overall appearance in exterior design of microwave oven can most affect the performances of the three dimensions.
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