| Summary: | 碩士 === 國立高雄師範大學 === 資訊教育研究所 === 101 === In recent years, the numbers of Facebook users have been a proliferation, and become a most popular social networking site in the world. According to characteristics of Facebook, previous research indicated that Facebook are applied to education. Middle school education is most important to students, and how to raise the intention of learing is important problem. Facebook has become most popular with middle school students now. Teachers also use Facebook to interact with students in spare time. Therefore, in order to understand what factors influence middle school students’ learning intentions of using Facebook for interactive learning, we developed a model involving technology acceptance, constructivists learning preferences, and social presence. The collecting data from 250 middle school students, PLS (Partial Least Squares) analysis was conducted. The research results showed as follows:
1. Perceived ease of use, perceived enjoyment have significantly positive impact on learning attitude of facebook as an interactive learning platform.
2. Multiple sources and interpretations, and cognitive apprenticeship have significantly positive impact on learning attitude of facebook as an interactive learning platform.
3. Social presence and learning attitude have significantly positive impact on learning intentions of facebook as an interactive learning platform.
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