The Effect of Incremental Innovation on Differentiation Competitive Advantages of Fastener Industry

碩士 === 國立高雄第一科技大學 === 企業管理研究所 === 101 === The crisis of U.S. mortgage and the European debt has caused international demand recession and economic growth setback .In addition, Taiwan''s fastener industry faces a rapidly changing environment and changing industry structure, those threat Tai...

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Bibliographic Details
Main Authors: Hsin-Yu Weng, 翁欣玉
Other Authors: Kuo-Kuang Chu
Format: Others
Language:zh-TW
Published: 2013
Online Access:http://ndltd.ncl.edu.tw/handle/73464152497492601638
Description
Summary:碩士 === 國立高雄第一科技大學 === 企業管理研究所 === 101 === The crisis of U.S. mortgage and the European debt has caused international demand recession and economic growth setback .In addition, Taiwan''s fastener industry faces a rapidly changing environment and changing industry structure, those threat Taiwan fasteners industry and firms have to find innovation strategies to create the new core of competitive advantages. This study based on the theory of competitive advantage ( Porter, 1985) , used secondary data collection and semi-structured interviews method to interview four cases in the fastener industry . Using the face to face interview with higher position managers let people get to understand the processes, strategies and results when Taiwan''s fastener manufacturers using incremental innovation to explore and develop a progressive and innovation architecture. This study tends to the effect of incremental innovation on differentiation competitive advantages of fastener industry and shows when the firms implement the incremental innovation can make the firms be more competitive through four directions of incremental innovation : First, firms can re-examine the process of innovation and improvement of equipment; second, firms focus on special screws for the main direction of development and upgrades for its products ; and then with, the establishment of self-brand firms actively expand self-image; finally, companies use computerized systems to effectively improve organizational efficiency and production efficiency to achieve the best condition . Taiwan''s fastener industry use incremental way to integrate innovation strategies to improve their own resources and make the competitive differentiation.