The Study of e-WOM Adoption Behavior with Different Social Information Preference

碩士 === 國立高雄第一科技大學 === 資訊管理系企業電子化碩士班 === 101 === Due to the development of the Internet, users now search or post comments on the internet. Many Internet users rely on community sharing or customers'' reviews, as the basis of consideration and comparison. In order to meet the needs of infor...

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Bibliographic Details
Main Authors: Yu-Hsiang Hung, 洪裕翔
Other Authors: Echo Huang
Format: Others
Language:zh-TW
Published: 2013
Online Access:http://ndltd.ncl.edu.tw/handle/97172151044482489816