An Analysis of the Persuasion Process on Medical-Selling Radio Broadcast Station Host from the Viewpoint of Elaboration Likelihood Model

碩士 === 國立嘉義大學 === 行銷與運籌研究所 === 101

Bibliographic Details
Main Author: 邱弘凱
Other Authors: 董維
Format: Others
Language:zh-TW
Published: 2013
Online Access:http://ndltd.ncl.edu.tw/handle/97559631750691377422
Description
Summary:碩士 === 國立嘉義大學 === 行銷與運籌研究所 === 101