| Summary: | 碩士 === 國立交通大學 === 傳播研究所 === 101 === Due to the differences in society, politics, and economy, international students in Taiwan encounter many cultural conflicts. This study explored the strategy and identity of Vietnamese students to face a new environment via their IM use. Both interview and observation approaches were applied to collect database of the samples, using their personal IM use experience to understand their habit consumption, and to clarify the across cultural factor and self-identity.
The study found out that:
The identity and language: Language is one of the important factors of international students to integrate into the local community. Because of the local public curiousness and psychological stress of living in a foreign country, Vietnamese students are usually sensitive of what local people think about them, and pay more attention to their own image. They often speak English to confirm their value and position in both real life and IM. Simultaneously, they also treasure the culture of their own native country to be recognized by hometown friends.
Life course and habit change in IM use, pressure of women in IM use: Vietnamese married women usually have more pressure in using IM as compared to men, and the time they spend on Internet or online less than that of their premarital stage. Since they believe that they should wholeheartedly take care of their family. The Internet and computer is more useful for someone who still goes to school in the family.
The continuous development of technology environment, users’ consuming strategy: The users will be combined with new communication technology to achieve their communicating purpose, instead of using a single technology.
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