An Examination of Long-Term Performance Following Product Recall Announcement

碩士 === 國立成功大學 === 國際企業研究所碩博士班 === 101 === This paper examined whether the long-term stock abnormal return would be affected by product recall announcements. Past literatures revealed that firms who announced recall would face negative impacts on financial performance in the short run, such as sales...

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Bibliographic Details
Main Authors: Su-FeiLin, 林素妃
Other Authors: Shao-Chi Chang
Format: Others
Language:en_US
Published: 2013
Online Access:http://ndltd.ncl.edu.tw/handle/76682746839337132901