An Application of Conjoint Analysis to the Flight Options of the Short-Haul Routes: A Case Study of the Route between Taipei and Hong Kong

碩士 === 國立成功大學 === 企業管理學系碩博士班 === 101 === In recent years, the number of travel abroad is increasing, especially in the short-haul travel. Furthermore, in Taiwanese international regular route, the route between Taipei and Hong Kong is the largest.Therefore, in the fierce market competition, what com...

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Bibliographic Details
Main Authors: Yung-TeKuo, 郭永德
Other Authors: Yao-Chuan Tsai
Format: Others
Language:zh-TW
Published: 2013
Online Access:http://ndltd.ncl.edu.tw/handle/7w2sf7