The Strategic Alliance Discussion of Social Enterprise and Digital Opportunity Center

• Main Authors: Yu , Sandy, 余亭逸
• Other Authors: Huang, Wei Wei
• Format: Others
• Language: zh-TW
• Online Access: http://ndltd.ncl.edu.tw/handle/45048318716716504395

碩士 === 國立政治大學 === 廣播電視學研究所 === 101 === This article summarizes the five key points for managing the Digital Opportunity Center：learning effectiveness, scale efficiency, social interaction, cultural experience, and economic promotion. These are then used to analyze Dawu and Běi yuán Digital Opportunity Center management. This research found that Dawu and Běi yuán Digital Opportunity Center’s earning effectiveness is the most important key point amongst these five. The Digital Opportunity Center can increase human interaction, and promote economic and other mentioned items by raising the learning effectiveness. Furthermore, when human interaction, and economic promotion are rising up, the scale efficiency will also improve. The model of Social Enterprise and DOC strategic alliance can help DOC marketing with their local products. The key point of Social Enterprise and DOC strategic alliance is Communication behavior.